NaughtyList.News is a free weekly publication about adult games, sometimes supported by advertising. This week’s edition was sponsored by Private Dick: Lipstick & Lies
For the past few years, I’ve noticed a sharp rise in cheating in my games. And not the kind of cheating you’re thinking of, like peeking through walls in an online shooter. No, I’m playing games where your goal is to steal your neighbor’s wife and force her to fall in love with you instead.
What makes this fantasy so appealing? And why do they all seem to play from an isometric perspective, divide their days into segments, and emphasize the female character’s emotional toil?
What is NTR?
Netorare, often abbreviated as NTR, is a Japanese term translated as “to be stolen” or “cucked.” This genre of adult media typically revolves around a story in which someone’s partner is seduced or taken away by another party. NTR stories culminate in feelings of jealousy, betrayal, and emotional distress in the party being cheated on.
There are a few common character archetypes in NTR media:
Protagonist - Typically male, they are depicted as emotionally invested in the relationship with their partner. Their journey focuses on the feelings of jealousy and betrayal caused by the cheating behind their back.
Love Interest - The other half, and in a committed relationship with the protagonist. They are usually portrayed as attractive and extremely desirable. Their role in the story is to either decide to cheat on their partner themselves, or they are lured into doing so by the rival character.
Rival/Bull - The character who steals the love interest away from the protagonist. They are often depicted as charismatic and emotionally manipulative. Their actions lead to the betrayal and infidelity that underlie the NTR storyline.
NTR is a controversial genre in adult media. While some people find it thrilling escapism, others find the themes hitting too close to home for comfort. After all, these are stories about emotional abuse that leave a protagonist feeling inadequate or worthless. As with all adult media, it's up to personal taste and preference.
What I find interesting about the NTR games that have cropped up recently is that you don’t play as the protagonist character in the story but as the rival.
NTR Legend sets the tone
NTR Legend (or NTR Densetsu) is a Japanese game by GoldenBoy that was first released on DLSite in July 2020. You play as the neighbor of a young couple who moved in next door. The woman of the couple needs money for her upcoming wedding anniversary, and she suggests to the neighbor that she can help him clean his apartment for a small fee. However, you have very different plans for her since you are well-known as The Family Destroyer.
Each in-game day is divided into morning, afternoon, evening, and night. Different activities are available during each part of the day, like working a part-time job in the morning and going to the sex shop at night. If there's nothing to clean, your neighbor won’t work for you, so you’ll need to spend time trashing your apartment to give her an excuse to come over. You use the money from your part-time jobs to pay for her cleaning services and to upgrade your apartment.
What’s notable about how you play the game is that you cannot move around the world freely; instead, you interact with specific points on the map. A lot of the game is controlled through a phone interface. For example, you can call your neighbor to ask her to come over and order food and other items through an app.
During the cleaning, you can sexually harass your neighbor by fondling her genitals and stroking yourself while she isn’t looking. There’s an arousal and a suspicion bar that are raised simultaneously by your actions. If you fill her arousal without alarming her, you will increase her lust and unlock more options for harassment. You’ll also be able to install a spy camera in your neighbor’s apartment, and you can eventually get invited for dinner. The goal is to put sleeping pills in the husband’s drink so you can have sex with his partner without being disturbed.
NTR Legend uses sprite graphics, an isometric perspective, and simple animations. However, a lot of work has been put into the facial expressions of the neighbor, which takes up a significant portion of the screen during sex scenes. NTR Legend was extremely popular on DLSite, ranking as the 18th most popular title in 2020. And although mainstream gaming sites never covered it, the game’s influence has reverberated throughout the adult gaming community.
NTRaholic takes inspiration
In the upcoming NTRaholic, you also play the bull in an NTR relationship, but the twist here is that you are the landlord of two apartments that are next to each other. When a young married couple moves into the other apartment, you decide to have some “fun” with the woman, but corrupting their true love will be extremely difficult, even for someone with your skills. You decide to get help from an outside contractor, i.e., the demon Lilith, who grants you her erotic powers for the next ninety days with your immortal soul as collateral.
There are a lot of similarities between NTRaholic and NTR Legend. Both games are about cheating and corruption, but both games have an isometric perspective, and you can’t move around the map freely. NTRaholic also has a super-charged phone interface through which you control the game, just like NTR Legend does. I’ve played both games, and they are so similar that it can be hard to keep them apart in my head.
However, I would not want to claim that NTRaholic is outright cloning another game. The makers on their store page say they are “inspired by NtrLegend,” which is an accurate distinction. For example, there are far more locations to explore in this game, the minigames are very different, and the corruption of your target is tracked as a womb tattoo.
NTRaholic is currently available on DLSite and will be available on Steam on June 30th.
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Doom Clone vs. First-Person Shooter
There are actually far more games I wanted to cover here. There’s Handyman Legend and NTR Boy, which both seem heavily inspired by NTR Legend as they have an isometric perspective and UI elements very familiar to players of another game. A handful of games about cheating do not make a genre, but they do make for an interesting trend. These developers seem to be riffing on a shared game design and trying to give it their unique spin. And because of this, I think we’re witnessing the birth of a new genre of adult games.
Something similar happened after the original Doom came out. That game blew everyone’s minds when it was first released in 1993. As one of the first fully 3D titles for home computers, this was the first time many people experienced a shooter in a first-person perspective. Doom created a thrilling and immersive experience by centering the player’s perspective in the action. It was such an influential title that it set genre conventions and audience expectations for years that other developers found difficult to escape.
But at the time, that genre of games was simply called “Doom Clones.” If you look at posts on Usenet, a precursor to social media in the early 90s, it took almost five years for the term “first-person shooter” to gain traction from video game enthusiasts over the term “doom clone."
I suspect we’ll see something similar happen with the “NTR-but-you-play-the-bull” genre in the future. It seems to me that NTR Legend was so bold and innovative when it was released three years ago that it inadvertently set conventions for an entire genre.
And I, for one, can’t wait to see what comes next.
Writing Wrap-Up 📖
Match-3 visual novel Tsundere Milfin is now available on Steam. The boss at your new job is extremely cute but very strict and religious, and you want to earn both her respect and affection.
Boys Love visual novel Burning Secrets was released on Steam. An impish satyr is worried for the well-being of a wizard and ventures into the woods with a friend to search for him.
Puzzle game Under Contract is now available in Early Access. A college dropout applies for every possible job he can find and signs a contract for a demon-run office job without reading the fine print.
RPG Alice in Dreamland was released on Itch.io. Alice is looking for an escape from her dreary life when she finds herself transported into Wonderland after opening a book and flipping through its pages.
MangaGamer has an NTR sale until May 29th. Now that’s what I call timing! (They did not sponsor today’s newsletter.)
NookGaming reviews otome visual novel The Spanish Privateer. “Although the storytelling is dull at times due to too much telling and little showing, the story itself is filled with interesting and unexpected events that keep the momentum and curiosity going.”
Visual novel publisher NekoNyan promises they won’t drop adult content going forward. The publisher addressed concerns raised by their latest release shipping without the adult content that was promised when the game was announced.
SexTechGuide writes about romantic AI partners. “With its AI trained on [Snapchat influencer] Marjorie’s YouTube videos and using OpenAI’s GPT-4 for conversation, it already has over 1,000 subscribers.”
Artist spotlight 💡
Thanks for reading this far!
-Mr. Hands
I'm going to preface this by saying that I don't enjoy visual novels and personally, don't really classify them as proper games, as there's usually little effort to make something that requires any strategic thought or skill, and often there isn't even a clearly defined way to 'win' or 'lose', which to me is what I think defines a game. It's fine that other people have different definitions of what a game is, but that's mine.
Anyway, I really enjoy (most) NTR content I come across. And I think it's very interesting to explore why. Firstly, I've never cheated or been cheated on. So it doesn't hit any emotional scars. I am also (at least philosophically) poly, so I don't really experience jealousy in relationships in the same way that most people do. So, the idea of a partner having sex with someone else is exciting to me rather than upsetting. The breach of trust would still be hurtful, but the actual act is no problem.
I also really enjoy 'hold the moan' content - situations where people try to get away with doing naughty things in public, or where someone else could notice them.
And NTR is often just that - hold the moan combined with sex with others. So when it's that, it's pretty much automatically hot to me.
When the cuck is aware of the situation, they are obviously placed in a deeply submissive and humiliating position. And that's hot to me too - I love domination and submission, and I love sexual humiliation and degradation.
Finally, I think it's worth noting that something being taboo often makes it instantly hotter. 'These two people should not be doing that' really gets a lot of people going, which is part of the reason that interracial is so popular, especially given the background context of America's issue with racism, and it's also most of the reason that incest is so popular. It's just a quick, easy to understand backstory that clarifies that the sex is taboo. And, well, cheating is taboo too. So it gives a scene that extra oomph that some people are looking for.
So, while I can't comment on VNs specifically, I'm unsurprised to see that NTR continues to claim a healthy proportion of the market, and I expect this to continue, especially as more and more people begin to consider and experiment with non-traditional relationship arrangements.
I guess it's time to play the good ol' netorare song: https://www.youtube.com/watch?v=G8b2Aqunt5s
In all seriousness, I hope the trend continues because I'm loving those games even when I'm not fond of NTR. I can't wait to give NTRaholic a go once it's out
(btw, I may or may not have a review of Handyman Legend in the works)